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GaryK [48]
2 years ago
6

When Penguin Catering Services first opened, the owner decided to target only events at resorts in its geographic region. Pengui

n Catering was using a(n) __________ targeting strategy.
a. concentrated
b. micromarketing
c. benefit-driven
d. differentiated
e. undifferentiated
Business
1 answer:
Juliette [100K]2 years ago
6 0

Answer: Penguin Catering was using a Concentrated targeting strategy.

An organization that adopts a concentration strategy chooses to focus its marketing efforts on only one very defined and specific market segment. Accordingly, only one marketing mix is developed. For example, the manufacturer of Rolex watches has chosen to concentrate on the luxury segment of the watch market.

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CompuTronics, a manufacturer of computer peripherals, has excess capacity. The company's Utah plant has the following per-unit c
zavuch27 [327]

Answer:

a. $60.

Explanation:

While computing the relevant cost in case of special order only the variable manufacturing cost is to be considered as it will be changed in special order case.

And the other cot like - fixed manufacturing, variable & fixed selling, traceable fixed administrative cost, etc are not relevant as it remains constant

These costs are not useful for decision making. Hence, it is to be ignored

3 0
3 years ago
Splish Brothers Inc. issues $4.8 million, 5-year, 7% bonds at 102, with interest payable on January 1. The straight-line method
Radda [10]

Answer and Explanation:

The Journal entries are shown below:-

Interest expense Dr, $316,800

Premium on bonds payable Dr, $19,200 ($96,000 ÷ 5)

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(Being interest expense and bond premium amortization is recorded)

Here we debited the interest expenses and premium on bonds as it increased the expenses and we credited the interest payable as it also increased the liabilities

5 0
3 years ago
Amazon stock prices gave a realized return of 6​%, negative 6​%, 9​%, and negative 9​% over four successive quarters. What is th
Anvisha [2.4K]

Answer:

-1.167%

Explanation:

The current value of the stock is given by applying all of the realized returns to the initial purchase price. Let 'A' be the initial price, the price at the end of the year is:

P = A*(1+0.06)*(1+0.09)*(1-0.06)*(1-0.09)\\P=0.9883A

At the end of the year, the stock had a price of 0.9883 times the initial price, the annual realizes return was:

r=(0.9883 - 1)*100\%\\r= -1.167\%

Annual realized return was  -1.167%.

8 0
2 years ago
Under the free cash flow approach to valuation: share value equals the present value of all free cash flows. share value is foun
defon

Answer:

The correct answer is option A.

Explanation:

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3 years ago
Name and discuss some positive communication skills that workers must display in the work environment.
Mumz [18]


They must have good communication manners and be polite
8 0
3 years ago
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