When marketers evaluate the attractiveness of each potential segment and decide in which of these groups, they are engaging in targeting.
A serviceable obtainable market also known as a target market, can be defined as a group of customers within a business's serviceable available market at which a business aims its marketing efforts and resources. A serviceable obtainable market is a subset of the total market for a service or product. Target market used to helps increase the effectivity of the campaign.
There are 5 different types of targeting, such as:
- Behavioral Targeting
- Contextual Targeting
- Search Retargeting
- Site Retargeting
- Predictive Targeting
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Answer:
c) $210
Explanation:
Revenue is recognized in the year in which it is intended to finance an activity.
The Cash collected During 2014 relating to licences will be used to finance the salaries for the inspectors during 2014 and cash collected during 2014 = $210 (30+180)
The AICPA is required to adopt ethics standards that are at least as restrictive as the IESBA rules.
Answer: Option D
<u>Explanation:</u>
IESBA stands for the international ethics standards board for the accountants. As clear from the full form, this board performs the activities of setting up the ethics which the accountants need to follow while they are performing their work of making the accounts.
This body is not a national level but established at an international level. The other body which is the AICPA also needs to adopt the rules which are as restrive as the ethics of the IESBA.
The answer would be C. Investment