Answer:
The correct answer is B. relationship marketing.
Explanation:
Relational marketing is the activity of marketing that aims to generate profitable relationships with customers. This is based on the study of buyer behavior based on the design of strategies and actions aimed at facilitating interaction with them and providing a memorable experience.
Customer relationship management (CRM) systems form a set of tools that are used in Relational Marketing being very useful to collect information from consumers and communicate to them the benefits and solutions offered by the company.
Answer:
Downward rate
Explanation:
The commerce department has adjusted the growth of GDP downward, and BLS has adjusted the labor working hours upward. The bureau of labor statistics has to report a downward trend in terms of growth of labor productivity for the first quarter of 2016. The downward trend in labor productivity growth will justify the decline in GDP growth.
Answer:
1- Health
2- Essential
3- Warm feelings and reader benefits.
Explanation:
Build interest in your sales message by developing your central selling points with rational, emotional, or dual appeals. Rational appeals are appropriate when a product is, for example, important to <u>health</u><u>.</u> Emotional appeals are appropriate when a product is, for example,<u> essential</u> . Whether using rational or emotional appeals, remember to translate cold facts into <u>warm feelings and reader benefits</u>.
For an effective marketing message, it is necessary that rational, emotional or double appeals are correctly directed to the rational and irrational thoughts that the products arouse in the consumer.
For a health product, there must be a rational appeal, as the information contained in the sales message must be real, detailed and secure.
For an essential product, it is important that there is an emotional appeal to create feelings and expectations in the customer that make him want to obtain such a product.
Whether using rational or emotional appeals, remember to translate cold facts into warm feelings and reader benefits.
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