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In-s [12.5K]
3 years ago
5

Conifer Craft is a furniture firm that specializes in creating customized furniture for the commercial market. The firm has rece

ntly acquired a large amount of funds from investors and is looking to diversify by introducing customized products for the industrial market. The firm has completed a complete situation analysis for the purpose and the results are favorable. According to the market segmentation process model, the firm must next:_________
Business
1 answer:
GREYUIT [131]3 years ago
3 0

Answer:

implement a portfolio strategy

Explanation:

According to information regarding the company Conifer Craft, it is possible to identify that the company is diversifying its portfolio by launching customized products for the industrial market. Therefore, after this market segmentation process, it is recommended that the company develops and implements a portfolio strategy, which aims to reduce the aggregate risks of the diversification of new product lines, improving the decision-making process, identifying the potential for value of each product line according to a strategic vision, so that the company remains competitive and well positioned in the market.

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The resource that Invoro has is still valuable and can give the company a good market share, but it is no more rare.

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Positive Statements: 1st & 2nd ; Normative Statements: 3rd & 4th

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Positive Economics is <u>objective</u> & <u>facts</u> based <u>actual</u> economic issue description , explaining verifiable phenomenas (causal relationships).

Normative Economics is <u>subjective</u> & opinion based conclusive <u>solutions</u> to economic issues, including '<u>ought to be</u>' unverifiable suggestions.

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The answer is: b hope you get it right
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