This process used by the speaker is called Context.
Explanation:
Context is the process used by the speaker of a speech where all elements of the speech, including the location, the speaker's movement, the way the speech is presented and the content of the speech, are coherent and aligned with the same objective, leaving the the entire speech is clear and highly understandable to all listeners, as each element of the speech competes and creates something cohesive and easily understandable.
