The value based purchasing is a strategy that encourages the healthcare quality through payment linking that depend upon the quality of the care provided to the patients. It is different from the fee for service as the fee of service means the payment is to be done for taking a particular service
The value based purchasing involved two things
a. Value- based payment system: Here the service quality is determined with the payment made. The good qualiyty would be accepted while the bad quality would be rejected
b. The cost managed by the healthcare provider: The quality care should be provided in order to get reward for the same. and for cover up any lower payment it is necessary to decrease the cost. It is important for the long term substainability as the provider keeps their profit so that the quality care should be provided at lesser cost
Answer: Product & Marketing, it can be one or both depending on the organization of the company. Product often sits inside Marketing, so pushed for one word id say “Marketing.”
