Explanation:
The marketing communication used in an advertisement to be effective must be able to attract the attention of the target audience, converting it into benefits for companies, such as increased sales, greater traffic and engagement in the organization's social media, etc.
For this, advertising techniques are used in order to make it more attractive, such as the use of terms of effect, jargon, mental triggers, such as the scarcity trigger that induces consumers to buy the product before end. Some words are also well used to attract attention, and are keywords in advertisements such as: discount, low price, satisfaction, sophistication, quality, etc.
When writing an essay in English, specifically an opinionated one, a claim is the opinion the writer is arguing for. If you supported school uniforms, your claim would be "I support school uniforms because they reduce bullying." A counterclaim is just the opposite of a claim. If I were making a counterclaim against school uniforms, I would say, "I disagree with school uniforms because they reduce individuality and self expression."
Answer:
Explanation:
Communication is deemed effective when the transfer of information from the sender is seamless and understood by the receiver such that the communicating parties continually telakes the position of being the receiver or sender and thus the essence of communication is met or fulfilled. Factors which impede effective communication are called communication barriers which may be physical such as noise, environmental designs which may affect communication, area and place restrictions and so on.
The psychological barriers include poor retention and forgetfulness, emotional stress or worry leading to being inattentive.
However, language barrier still seems to be the most challenging barrier to effective communication which results when communication is to be established between individuals who do not speak a common language. This usually makes establishing effective communication absolutely impossible.