Other than directly observing the market most companies get their market research from newspaper advertorials and trusted research vendors .
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Newspaper advertorials </h3>
An advertorial is a form of advertisement in a newspaper, magazine or a website which involves giving information about the product in the form of an article. Usually, a brand pays the publisher for such an article.
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Trusted research vendors </h3>
A market research vendor can provide insights on the best research design for your needs, based on years of experience. They may also have research panels to help you access your target audience most economically and experienced people to conduct interviews or focus groups.
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The correct answer is; Offer the customer some literature about the product to take with them.
Further Explanation:
If the customer is already using a product that your bank is offering, you can give them some literature such as pamphlets explaining your banks product. It will depend on your banks policy on giving out information to non-customers.
The information that you give the possible customer should include prices and any perks that they may receive for changing banks. In addition to giving the person literature, you can offer to explain your product in more details and the reasons why they should change banks.
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