Answer:
True
Explanation:
Altruistic Corporate Social Responsibility is a philanthropic approach of the company which undermines the interests of the shareholders because such programs are not approved by the shareholders. This clash between the interests of shareholders and the society is the argue that critics quote to protect the shareholders rights.
Answer:
mediation
Explanation:
The Writers Guild of America and the film studios used a mediator when they started their negotiations. The mediator is an impartial third party that is present during the negotiations and tries to help both parties reach an agreement or settlement. The decisions taken by the mediator are not mutually binding so any party can accept or reject them. A mediator only helps to solve the problem, offers possible solutions, but shouldn't decide anything.
In order for the decisions taken by the third to be binding, the third party must be an arbitrator. In an arbitration process all parties involved must accept the decision of the arbitrator.
Answer:
leveraging a firm's customers to promote a product or service
Explanation:
Viral promotion is a form of marketing in which a good or service is promoted using a firms' social network,
For example, if a firm is about to launch a new product and it wants to do a viral promotion, it would make use of the firms existing customers to promote the good
