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dmitriy555 [2]
3 years ago
7

Fixed expenses are $358,000 per month. The company is currently selling 5,300 units per month. The marketing manager believes th

at a $15,000 increase in the monthly advertising budget would result in a 190 unit increase in monthly sales. What should be the overall effect on the company's monthly net operating income of this change?
Mathematics
1 answer:
sweet-ann [11.9K]3 years ago
7 0

Answer:

Change in net operating income = $4,950

Step-by-step explanation:

Missing Detail;

Contribution margin = $105 per unit

Current selling unit = 5,300

Increase in monthly sale = 190 unit

Advertisement cost = $15,000

Find:

Change in net operating income

Computation:

Change in net operating income = [Contribution margin x Increase in monthly sale] - Advertisement cost

Change in net operating income = [105 x 190] - 15,000

Change in net operating income = [19,950] - 15,000

Change in net operating income = $4,950

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