<h2><em><u>Question:</u></em></h2>
<em>→</em><em>Marketers segment markets to achieve which of the following objectives?</em>
<h2><u><em>Choices</em><em>:</em></u></h2>
<em>a. To create an offer that best fits the desires of the groups that exist in the </em><em>market.</em>
<em>b. To identify the most appropriate media for advertising,</em>
<em>C. To better understand their target segments.</em>
<h2><em><u>Answer:</u></em></h2>
- <em>a. To create an offer that best fits the desires of the groups that exist in the </em><em>market.</em>
<h2><em><u>Explanation:</u></em></h2>
<em>→</em><em>marketing efficiency by directing effort specifically toward the designated segment in a manner consistent with that segment's characteristics.</em>
<em>#</em><em>B</em><em>r</em><em>a</em><em>i</em><em>n</em><em>l</em><em>i</em><em>e</em><em>s</em><em>t</em><em>B</em><em>u</em><em>n</em><em>c</em><em>h</em>
