Answer:
is this a quote or did this happen?????
He researched migrant workers.
Answer:
I wish that he were already here now.
Perhaps 'vocabulary'?
It is important to use vocabulary/terminology in a persuasive speech that the audience will understand.
I would assess this info in the context of the work expected from them. Are they building websites for you? While the site appearance does reflect somewhat on their image, it may have little or nothing to do with their value otherwise.