Answer:
Establish the mission and vision and values
Explanation:
When former CEO kalanick’s question of ""what kind of brand do we want to be?", it represents the Establishing the mission and vision and values stage of the strategic management process. Strategic management is the process which involves setting goals and objectives, the analyzing and evaluating the outside and internal environment by evaluating the existed strategies.
Following are the step of strategic management process:
1: Vision and objectives are set.
2: Gathering and analyzing of the information.
3: Strategy formulation in order to attain the set vision and objectives.
4: Implementation of the strategy.
5: Evaluation and Control.
Here in this case, what kind of brand we want to be, represents the setting of the vision, mission and objectives for the brand, putting it simply, setting the direction for the brand, where we want to be, how we want customers to see us.
Answer:
revenue cycle
Explanation:
Dolores Yu provides a payroll processing business. According to question, service has been rendered and now its time to collect bills for those service.
Since revenue cycle is capturing of bills and payment for product or service rendered. The work mentioned in the problem is part of revenue cycle.
Answer: 4%
Explanation:
From the question, we are informed that Pension plan assets were $1,200 million at the beginning of the year and $1,252 million at the end of the year and that at the end of the year, retiree benefits paid by the trustee were $28 million and cash invested in the pension fund was $32 million.
Based on the above scenario, the percentage rate of return on plan assets goes thus:
Opening balance of plan assets 1200
Add:- Actual return = 48
Add:- contributions = 32
Less :- retiree benefits = -28
Closing balance of plan assets = 1252
It should be noted that the actual return is the balancing figure which is calculated as:
= 1252 + 28 - 1200 - 32
= 48
The percentage rate of return on plan assets will now be:
= 48/1200
=0.04
= 4%
<span>The strategy of appealing to different types of customers in this way is an example of product definition.
</span><span>The product definition includes product concept, design requirements and specifications, features, target market.
</span>First the company must understand the customer<span> needs and then it should convert this understanding into technical requirements for a new </span>product<span>.</span>