Your company has recently requested that you travel to Dhaka, Bangladesh, to work on negotiations for a new factory to be locate

Question

3 years ago

11

Your company has recently requested that you travel to Dhaka, Bangladesh, to work on negotiations for a new factory to be locate

d in one of the port cities. Your travel agent provides a list of several hundred local hotels and a Sheraton. In this case, the Sheraton brand-name is likely to be used as a signal of

Business

1 answer:

lesantik [10] · Answer 1 · 2022-06-28T20:00:33+03:00

Answer:

quality when quality cannot be easily judged

Explanation:

Based on the information provided in this scenario it seems that the Sheraton brand-name is likely to be used as a signal of quality when quality cannot be easily judged. Meaning that the company included the Sheraton hotel along with the list of other hotels because they do not know the quality of that specific hotel in that specific location, even though "Sheraton" is known worldwide as a luxury hotel business.