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frozen [14]
3 years ago
8

When managing the promotion mix, marketers are utilizing technology to deliver important information directly to the customer. f

or example, during the spring planting season, home depot and lowes added qr codes to plants. when scanned with a mobile app, customers could make better buying decisions. the bar code offered information on planting time, watering schedule, and other pertinent tips on each plant. home depot even ran a commercial to let its customers know how it was using technology to assist them with their spring planting decisions. whether using new promotional methods or traditional promotional methods, home depot:?
Business
1 answer:
Nikitich [7]3 years ago
8 0
<span>The strategy that is being used here is known as the pull strategy. The reason for this is that the marketing directed the business message directly to consumers. The pull strategy is used by marketing teams in order to advertise directly to the consumer, not through other channels. This way, the consumer is (ideally) going to hear the message and then purchase the item or service directly from the business.</span>
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On February 1, 2021, Strauss-Lombardi issued 8% bonds, dated February 1, with a face amount of $810,000. The bonds sold for $735
Mnenie [13.5K]

Answer and Explanation:

According to the scenario, computation of the given data are as follow:-

Interest paid semiannually on July 31, and Jan 31,

so the rate of interest is :- 9% × 6÷12 = 4.5%  and  8% × 6÷12 = 4%

Date    Interest         Paid interest 4%         Amortized         Carrying value

       expenses 4.50%                             discount amount

February,1                                                    $735,474

July,31 $33,096   -   $32,400                    $696            $736,170

Jan.31      $33,128   -   $32,400                    $728            $736,898

Working note =

Paid interest = $810,000 × 4÷100 = 32,400

Interest expenses in July,31 = $735,474 × 4.5 ÷ 100

= 33,096.33 or $33,096

Interest expenses in January,31 = $736,170 × 4.5÷100

= 33,127.65 or $33,128

Carrying Value = Previous Carrying Value + Amortized Discount Amount

July,31

= $735,474 + $696

= $736,170

Jan,31 =  $736,170 + $728 = $736,898

Journal Entry

Feb,1  Cash A/c Dr. $735,474

  Discount on bonds payable A/c Dr. $74,526

  To bonds payable A/c      $810,000

         (To Record the issuance of bond)

July,31 Interest expense A/c Dr. $33,096

     To Discount on bonds payable A/c  $696

     To Cash A/c $32,400

            (To Record the interest expense)

Dec,31  Interest expense A/c Dr. $27,606

      (9% × 5÷12) × $736,170

     To Discount on bonds payable A/c $606

     To Cash A/c $27,000    (8% × 5÷12) × $810,000  

           (To Record the accrued interest)

Jan,31  Interest expense A/c Dr. $5,522

    Interest payable A/c Dr. $27,000

    To Cash A/c $32,400

    To Discount on bonds payable A/c $122

 ($728 - $606) = $122

          (To Record the interest on January)

8 0
3 years ago
New corporate bond issues in excess of $50,000,000 are:________.
tamaranim1 [39]

Answer: C. II and III

Explanation:

Under the Security Act of 1933, new corporate bond issues of such high amounts are not exempt from the Act and so need to be registered with the Securities and Exchange Commission (SEC).

Also, as the amount exceeds $50,000,000, the issue is subject to the Trust Indenture Act of 1939 which states that the issuer should include certain protective provisions that are recommended by the SEC in order to protect bondholders. The adherence to these covenants will then be monitored by an independent trustee that is to be appointed by the Issuer.

8 0
3 years ago
XZYY, Inc. currently has an issue of bonds outstanding that will mature in 31 years. The bonds have a face value of $1,000 and a
Mamont248 [21]

Answer:

7.31%

Explanation:

The question is pointing at the bond's yield to maturity.

The yield to maturity can be computed using the rate formula in excel as provided below:

=rate(nper,pmt,-pv,fv)

nper is the number of times the bond would pay annual coupons which is 31

pmt is the annual coupon payment i.e $1000*8.0%=$80.00

pv is the current price of the bond which is $1,084

fv is the face value of the bond which is $1,000

=rate(31,80,-1084,1000)=7.31%

The yield to maturity is 7.31%

That is the annual rate of return for an investor that holds the bond till maturity.

3 0
3 years ago
Suppose the following transactions occur during the current year:
Genrish500 [490]

Answer:These transactions combines will increase the Gross Domestic Products by +2500

Explanation:

Gross domestic product is the Value of all goods and service produced within the boarders of the country over a period of time. Gross domestic product is measured in monetary terms. Gross domestic product can also be calculated as a total of all expenditures on goods and services in the economy.

we will now sow how these Transactions affect the gross domestic product

1. 50 cases of beer from a dutch distributor at $40 per case

When Dmitri (assuming he is in the United States) Purchases a 50 cases of beer abroad, Imports increase by $2000 ($40 x 50 cases)

Imports have a negative impact on the Gross domestic product, Therefore the Gross domestic product will decrease by $2000

-$2000 imports = -2000 Gross Domestic Product. ceteris pa

2.US Company sells 200 Transistors to a Spanish company at $15 per case

Exports increase Gross domestic product. When a US Company sells 200 transistors to a Spanish Company at a price of $15 per transistor, Exports will increase by $3000. When export increase Gross domestic product will also increase by -$3000 ceteris par

+$3000 export = + 3000 Gross Domestic Product.

3. Jake US Citizen pays $1500 for a laptop he orders from microell (a US company)

This transaction will increase Consumer's domestic consumption which is represent by a Variable denoted by C in the Consumption equation. When Jake pays $1500, Consumption increases by $1500 which also increases Gross domestic Product by $1500 ceteris pa

+$1500 Consumption = + $1500 Gross domestic product

Combined effect of these Transactions

Consumption + Investment + government spending + (export - import)= GDP

+$1500 + 0 + 0 + 0 + ($3000 - $2000) = + $2500        

These transactions combines will increase the Gross Domestic Products by +2500

8 0
3 years ago
Read 2 more answers
A management concept based on an understanding of the changing wants and needs of customers, and which leads to flexible product
goldfiish [28.3K]

Answer:

customer orientation

Explanation:

customer orientation can be regarded as business approach where the company helps the customer to achieve their aim and goals.

4 0
2 years ago
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