Answer:
The correct answer is letter "A": to appeal to both high and low involvement consumers.
Explanation:
Strong arguments are those that provide probable support for an idea. Weak arguments fail to provide support for different matters. Then, when talking about marketing, strong arguments are more likely to engage consumers with a product while weak arguments can attract consumers at low levels but the ideas lack reliability.
Thus,<em> infomercials can make use of both strong and weak arguments at different levels of consumer involvement.</em>
Answer:
d. shifts in market psychology and successive waves of irrational exuberance.
Explanation:
Bubble in respect to financial market means an unexpected and non-explainable reason. This although the economists believes arises because of the emotional attachment and effects on an asset. As for example: when an asset is made using the specific raw material which is discovered to be precious in the terms it is ancient then, automatically the price of the asset increases in the market.
Thus, this is nothing but a market psychology that is basically an effect of emotional concerns of individual mindset, which is irrational.
This theory is explain by Keynesian the economists.
Answer:
Indirect Materials. used in manufacturing that cannot be cost-effectively traced to finished goods. (//Often direct materials can be classified as indirect when their costs are very low. Indirect Labor.//)
<span>The four types of facts from ACNieslen are: Experimental data; Syndicated data; Primary data; Questionnaire data; and survey data. Nielsen studies what and how much consumers watch and purchase.</span>
