What should you remember when you

How does consumer response to advertising vary on different days of the week and at different times of the day

Answer:

The theme is very complex, however a short explanation of that type of distribution is given below with and example.

Explanation:

To begin with, that distribution of variables will totally depend on the type of product that is being under study. Having that in mind, the distribution to the advertising will be more or less strong on the consumer's attention depending on the day. Therefore that, for example, if the case is about an alcoholic drink or something related to the weekends like clothes for going out or something like that, then the advertising will cause more impact in the consumer on fridays and saturdays and that will be like that because the consumer will now be exposed to the possible situation of going out that exact night so he or she might want to consumer an alcoholic drink.

It will be the same with the hours of every day, if the advertising is shown late at night but before party time, then the consumers will be exposed to that commercial and will the necessity of buying, psychologically speaking.

3 0

2 years ago

Match each of the following terms with their definition - Before-tax cost of debt - Cost of preferred stock - Cost of Common Sto

fomenos

Answer:

Before-tax cost of debt ⇒ A. The interest rate the firm must pay on new long-term borrowing.

This refers to the interest rate that a firm will pay on long term borrowing as compensation to the lenders for lending the company some funds.

Cost of preferred stock ⇒ C. rate of return investors require based on the preferred stock dividend.

The cost of the preferred stock is the rate of the preferred dividend that investors require they are paid every year if dividends can be paid and sometimes even when it cannot.

Cost of Common Stock ⇒ B. the rate of return on retained earnings, and adjusted for flotation costs .

Commons stock costs is the required return on the retained earnings of a company.

WACC ⇒ D. the average cost of raising new financing.

Weighted Average Cost of Capital (WACC) represents the total cost of raising capital for the company as it incorporates the costs of debt, preferred stock and common stock.

3 0

2 years ago

Which of the following are normally recorded on a registration card?

elena55 [62]

DONT OPEN THAT LINK ITS A HACKER IT CAN HAVK YOUR PHONE

5 0

2 years ago

To overcome possible problems with budgets that are developed only by top level managers, an alternative is to use: A. Mandatory

Dafna11 [192]

Answer:

Paticipative budgets

Explanation:

A budget can be defined as a financial plan which gives an estimate of income and expenditures. A budget is a tool that is utilized by different organisations to manage their resources inorder to achieve their various objectives and goals.

A budget shows the different costs incurred by the organisation within a particular period of time.

Participative budgets is a type of budget in which the low level management of an organization are involved in the preparation of budget. It helps to prevent top managers from unruly behaviours.

Participative budget enables the top level and low level managers to share information that will lead to the growth of the organisation.

8 0

2 years ago

Martinez Company’s relevant range of production is 7,500 units to 12,500 units. When it produces and sells 10,000 units, its ave

VLD [36.1K]

Answer:

Martinez Company

1. Total amount of product costs for 10,000 units:

= 10,000 * $13.90

= $139,000

2. Period costs for 10,000 units:

= 10,000 * $6.15

= $61,500

3. Variable cost per unit of 8,000 produced and sold:

= $11.55

4. Variable cost per unit of 12,500 produced and sold:

= $11.55

5. Total variable costs for 8,000 units produced and sold:

= 8,000 * $11.55

= $92,400

6. Total variable costs for 12,500 units produced and sold:

= 12,500 * $11.55

= $144,375

7. Average fixed manufacturing cost per unit produced for 8,000 units:

= $4.00

8. Average fixed manufacturing cost per unit produced for 12,500 units:

= $4.00

9. Total fixed manufacturing cost for 8,000 units:

= 8,000 x $4.00

= $32,000

10. Total fixed manufacturing cost for 12,500 units:

= 12,500 x $4.00

= $50,000

11. Total amount of manufacturing overhead costs for 8,000 units:

= 8,000 * $5.60

= $44,800

per unit = $5.60

Variable manufacturing overhead = $1.60

Fixed manufacturing overhead = $4.00

Total per unit = $5.60

12. Total amount of manufacturing overhead for 12,500 units:

= 12,500 x $5.60

= $70,000

per unit = $5.60

Variable manufacturing overhead = $1.60

Fixed manufacturing overhead = $4.00

Total per unit = $5.60

13. Contribution margin per unit:

Selling price = $21.40

Variable manufacturing cost per unit = $9.90

Contribution margin per unit $11.50

14. Total amounts of direct and indirect manufacturing costs for 12,000 units:

Direct manufacturing costs = $9.90 x 12,000 = $118,800

Indirect manufacturing costs = $4.00 x 12,000 = $48,000

15. Incremental manufacturing cost if Martinez increases production from 10,000 to 10,001:

= $9.90

Explanation:

a) Data and Calculations:

Average Cost Per Unit

Direct materials $ 5.40

Direct labor $ 2.90

Variable manufacturing overhead $ 1.60

Total Variable Costs per unit $ 9.90

Fixed manufacturing overhead $ 4.00

Total product cost per unit $13.90

Period Costs:

Fixed selling expense $ 2.40

Fixed administrative expense $ 2.10

Sales commissions $ 1.10

Variable administrative expense $ 0.55

Total period costs per unit $6.15

All Variable costs:

Variable production costs $9.90

Sales Commission $1.10

Variable administrative expense $ 0.55

Total Variable costs $11.55

All Fixed Costs:

Fixed manufacturing overhead $ 4.00

Fixed selling expense $ 2.40

Fixed administrative expense $ 2.10

Total fixed costs per unit $8.50

7 0

2 years ago