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Liula [17]
2 years ago
10

If own price elasticity of demand for your market is -1.2, and your marginal cost is flat at 10, what is the optimal price for y

our monopoly firm
Business
1 answer:
scZoUnD [109]2 years ago
8 0

Answer: $60

Explanation:

The optimal price for a monopoly firm is expressed by;

Price = Marginal Cost * ( Own Price Elasticity/ (1 + Own Price Elasticity))

Price = 10 * ( -1.2 /( 1 - 1.2)

Price = 10 * (-1.2/-0.2)

Price = 10 * 6

Price = $60

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When DVD players were first introduced, the price was very high, thereby preventing the average consumer from purchasing one. To
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Moyas Corporation sells a single product for $10 per unit. Last year, the company's sales revenue was $310,000 and its net opera
MissTica

If fixed expenses totaled $108,000 for the year, the break-even point in unit sales was:21, 600 Units

Explanation:

The Break Even Point in units is 21,600units.

We follow the below  steps in order to arrive at the answer:

First we find Total variable costs of Moyas Corporation

<u></u>

<u>Net operating income=Sales-variable cost-Fixed cost</u>

47000=310000-variable cost-108000

Variable cost=310000-108000-47000

Variable Cost=155000

<u>Next we find the number of units sold</u>

<u>No:of unit sold= Total Sales/Selling price per unit</u>

No:of unit sold =310000/10=31,000

<u>Then we find Variable Cost per unit</u>

<u>Variable cost per unit=Total Variable cost/Number of unit sold</u>

Variable cost per unit=155000/31000=5

<u>We calculate Contribution Margin per unit </u>

<u></u>

<u>Contribution Margin per unit =Selling price per unit-Variable cost per unit</u>

<u />

Contribution Margin per unit = 10-5= 5

<u></u>

<u>Finally we calculate Break Even Point (BEP) in units as:</u>

<u>BEP=</u><u>Fixed cost per unit/</u>Contribution Margin per unit

BEP=108,000/5=21600 Units

<u></u>

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