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Nat2105 [25]
3 years ago
14

In an attempt to alter consumers' cognitive component of their attitude toward the Pepsi brand of cola, a freshness date was add

ed on the cans. Pepsi wanted consumers to consider this attribute that was never a consideration before. Pepsi was using which strategy to alter the cognitive structure of a consumer's attitude?
Business
1 answer:
jenyasd209 [6]3 years ago
3 0

Answer: ADD BELIEF STRATEGY

Explanation:In the given case Pepsi used the add beliefs strategy to change the mindset of the customers in the market. The add belief strategy in marketing is focused on increasing the confidence of the customer in the product.

By adding the freshness date on the cans, Pepsi was sending a message that they care for the health of the customers, thus, winning their confidence.

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Dylan, a vice president of human resources, recommends adding self-appraisals to the company's performance management system. Th
masha68 [24]
<h2>Evaluating one's contribution gets employee thinking about their performance.</h2>

Explanation:

Self-appraisal is one of the best method to assess themselves of what kind of contribution that he has made to the company to grow.

He can also look back about the opportunities that the company has given to him to perform.

This actually,

  • speaks for results
  • gets the chance to do peer review
  • an exercise to grow in terms of career
  • list out the achievements of self
  • contribution done by the self

So the chosen statement supports Dylan's idea.

3 0
3 years ago
Assume that all fast-food restaurants employ many minimum wage workers. suppose 20,000 people in pennsylvania work in fast-food
schepotkina [342]
Whenever min. goes up, taxes increase, prices on food, goods../ are higher price, and especially gas...
4 0
4 years ago
Casey is the 12% marginal tax bracket, and Jean is in the 35% marginal tax bracket. Their employer is experiencing financial dif
larisa [96]

Answer:

Casey would prefer option 1; that he pays the premiums ($8,000). Even if Casey cannot deduct his insurance premiums as medical expenses, his income will only be reduced by $8,000. If he decided to take option 2, his income would be reduced by $8,800 (= $10,000 - 12%), so he is saving $800 by taking option 1.

On the other hand, Jean would prefer option 2; that her salary is reduced by $10,000 and her employer pays the premiums. By choosing option 2, Jean is going to lose $6,500 (= $10,000 - 35%). If she chose option 1, her income would be reduced by $8,000, so she is saving $1,500 by choosing option 2.

6 0
3 years ago
Direct materials, direct labor, and factory overhead cost variance analysis
vova2212 [387]

Answer:

. Determine the direct materials price variance, direct materials quantity variance, and total direct materials cost variance. Enter a favorable variance as a negative number using a minus sign and an unfavorable variance as a positive number.

Explanation:

4 0
3 years ago
If a firm has a capability that is costly to imitate because other companies are not able to understand the relationship between
Rom4ik [11]

Answer:

Causal ambiguity

Explanation:

Causal Ambiguity is a situation is which it is impossible to replicate the consequences or effects of an event or thing or phenomena.

This is mostly used in the development of share prices among other things.

In the case of the question, the inability to relate the relationship between culpability and the firm's competitve advantage is why its ideas can not be imitated by any other firm.

Cheers.

8 0
3 years ago
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