This illusion is an example of what you called an INDUCED MOVEMENT. It is called an induced movement because animated neon signs seem to move even though there is no physical movement in them. Induced movement or induced motion is an illusion in which people tend look into it moving even it is really not moving.
I believe it is azotemia.
The common adverse effects of drug therapy are the following: death, malfunctions of the body that may cost your life, prolonged hospitalization, possibility of changes in the physical body or disability, and congenital anomaly<span>. This effect may be found in a specific location or in the entire system of the body. These effects would depend on the bodily structure of the patient who is undergoing this therapy.</span>