In order to have an essay that speaks of your personality is to allow proper speech and voice to come through. Writing is often very informative and personal and you're often asked to rephrase summaries or paragraphs in your own words for a reason- your voice. You do not want to type or write the way you speak or talk, but rather use expressive words, literature, figurative language and imagery to seep through and create writing specific to your voice and personality. In speech you are allowed to take this to the next level however and vocalize this more. If you are talking a means of presentation to an audience you want to start as if talking to a friend and engage the audience with a hook just like you would an essay, you want to speak more than examples like "Thank you for being here" Or "Welcome", The words you say can be emphasized to have more meaning, elevate the way you speak with your words and pronunciation that further vocalizes opinions/facts and speaks out to a bigger audience and draws them in for more. You want to use personal memories and facts to expose personality and interests, but not in a narrative way that comes out as "I like the color blue" or "I personally really like cats and that's why...", expressive literature and technology, enigmatic/informative and inventive words, emphasize your contextual facts, evidences, phrases AND words with your personal voice.
I'm not sure if this is what you were looking for as an answer but based on what you asked this is the best I can give for now lol.
Answer:
The author means that when people with power attempt to be fair they will be torn between two groups the people (critics) who feel that their choice is incorrect and the ones who feel that it is correct due to the situation. So kind of like the subject of bringing beheading back in the US many feel it is a horrible idea but many also feel it is correct. And for the second one, I am not sure because I have not read your article only the seventh paragraph.
The answer is C, because he is implying that we can't just hope the problems go away.