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3 years ago

What type of adjustments must advertising agencies make as more companies want "one sight, one sound, one sell" campaigns?

Business

1 answer:

STatiana [176]3 years ago

3 0

Explanation:

Campaigns "a vision, a sound, a sell" are those that seek a unified approach to the brands and products belonging to an organization.

This marketing strategy focuses on the search for greater standardization of an organization and greater positioning in the market, adding greater value to its products and allowing greater control of the management of the effectiveness of the marketing campaign.

Therefore, to meet the demand for this type of campaign, advertising agencies must make the necessary adjustments to unify the products and brands belonging to the same company in order to promote the value of the other product lines, but also to create their own aligned advertising. to each product and its benefits, so that the customer understands that the company is complete and serves it on several levels.

It is also ideal for advertising agencies to ensure that there is no conflict overlapping the values of a product or the main brand.

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What is the yield to maturity of a nineminusyear bond that pays a coupon rate of 20% per year, has a $1,000 par value, and i

snow_lady [41]

Answer:

12.28%

Explanation:

In this question, we use the Rate formula which is shown in the spreadsheet.

The NPER represents the time period.

Given that,

Present value = $1,407

Future value or Face value = $1,000

PMT = $1,000 × 20% = $200

NPER = 9 years

The formula is shown below:

= Rate(NPER;PMT;-PV;FV;type)

The present value come in negative

So, after solving this, the answer would be 12.28%

8 0

3 years ago

Concord Company purchased equipment for $25200 on December 1. It is estimated that annual depreciation on the equipment will be

Ray Of Light [21]

Answer:

Debit Depreciation Expense, $525;

Credit Accumulated Depreciation, $525.

Explanation:

Based on the information given in a situation where the financial statements are to be prepared on December 31, which means that the company should make the following adjusting entry:

Debit Depreciation Expense, $525

Credit Accumulated Depreciation, $525

Calculated as:

Debit depreciation expense $6,300/12

Debit depreciation expense=$525

7 0

3 years ago

The December 31, 2021, adjusted trial balance for Fightin' Blue Hens Corporation is presented below. Accounts Debit Credit Cash

zheka24 [161]

Answer:

Usually, we use the "Income Summary" account to close the Income Statement accounts such as revenues and expenses.

First, close the revenue account by debiting it:

(DR) Service Revenue $450,000

(CR) Income Summary $450,000

Then, close the expenses accounts by crediting them:

(DR) Income Summary $407,000

(CR) Salaries Expense $350,000

(CR) Rent Expense $17,500

(CR) Depreciation Expense $35,000

(CR) Interest Expense $4,500

Finally, close the Income Summary account to Retained Earnings.

The balance of the Income Summary is a credit balance of $43,000

(credit of $450,000 less debit of $407,000)

So, to close the account we have to debit it.

(DR) Income Summary $43,000

(CR) Retained Earnings $43,000

4 0

3 years ago

Which of the following is a major difference between a budget constraint and production possibilities frontier?

horrorfan [7]

Answer:

Explanation:

The Production possibilities frontiers is a curve that shows the various combination of two goods a company can produce when all its resources are fully utilised.

The PPF is concave to the origin. This means that as more quantities of a product is produced, the fewer resources it has available to produce another good. As a result, less of the other product would be produced. So, the opportunity cost of producing a good increase as more and more of that good is produced.

So, the PPF exhibits diminishing return. The slope of the PPF is different at different points. this makes the PPF a curve

the budget constraint is a straight line that shows the various combinations of goods a consumer can consume given her income. the budget constraint is a straight line because the slope is constant at each point on the curve

Also, the slope of the budget constraint is the relative prices of the two goods

8 0

3 years ago

_____ is the act of negotiating with employers regarding employment issues by employees who are members of a union.

jek_recluse [69]

Answer:

Collective bargaining

Explanation:

Collective bargaining is the process in which working people, through their unions, negotiate contracts with their employers to determine their terms of employment, including pay, benefits, hours, leave, job health and safety policies, ways to balance work and family, and more.

3 0

2 years ago