At first the people does not bluntly show gratitude to Jim, they treat what he does as his work which does not need gratitude. Later on, they learned that they must thank him for his work even if he gets paid for doing it. They should still show gratitude to him, this boosts his morale and will make him enjoy his work more.
A would be the sentence with a confusing antecedent, because the "he" could have been referring to "Uncle Arthur" or "Benjamin."
Our pride gets in our way because it causes us to hide who we really are and its not really easy to overcome it but you can overcome this by acting as if your in someone's shoes and think about what you have and what they have.