The persuasive technique used in the example given above is emotional appeal because it is trying to connect with the consumers emotions by asking about the cellphone that they are using. By doing that, they are trying to tell the consumer that their product can give a better service than the current product that they own.
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Famous, respective, and deserving authority. Like George Washington the first president of the united states, he helped our nation or country. Not really like the book legend. Of course, for good deeds, like being kind.