Answer:
A. True
Explanation:
The statement marketing concept is a philosophy that a business organization should employ to satisfy customers' needs while achieving the overall goals of the organization is correct because The marketing concept relays on four foundations:
- Target market
- Customer needs,
- Integrated marketing
- Profitability.
Answer:
The correct answer is (D)
Explanation:
Financial reporting is a complex task which requires an expert to handle them accurately. Companies make many changes in the real data to slip from government taxes and they usually report losses. Auditors are the one responsible to find discrepancies in the financial reporting. So, the primary responsibility rests with the auditors for accurate financial reporting.
Answer:
The correct answer is B
Explanation:
Price elasticity of the demand evaluates the demand responsiveness after the change or variation in the product own price.
The formula for computing the coefficient of price elasticity, is the factors which affect the elasticity and also elasticity is vital for business when deciding the prices.
So, Filet mignon(F) sells for $20 per pound when compared to that of hamburger (H) which sells the product for $2.30 per pound. F have the higher price as compare to the H, therefore, the coefficient of the price elasticity of demand in absolute value will be high or larger for F than that of H.
Mobile advertising is an internet marketing platform directed towards a certain target market using their mobile phones and tablets. The approach is centered on connecting with clients via email, SMS, MMS, social media, and mobile applications.
Mobile advertising is a multi-channel, digital marketing strategy that uses websites, emails, SMS and MMS, social media, apps, and other mobile devices to connect with a target audience.
Promotions provided by SMS text messaging, MMS multimedia messaging, downloaded apps using push notifications, in-app or in-game marketing, mobile websites, or by using a media to scan QR codes are all examples of mobile advertising.
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Answer:
B. Improved adjustment to technological changes.
Explanation:
Vertical Integration: It is a strategy to gain competitive advantage by taking complete control over a few stages of production or distribution. The company implements vertical integration to reduce the cost of production, reduce dependence on others, improve the quality of the product, etc.
In the given case, the company pursuing vertical integration can gain market power over its competitors through improved quality, reduction in cost, and reduction in operation cost, however, it does not improve adjustment to technological changes.
