Answer:
<u>Affective</u>
Explanation:
Affective level of branding relates to tapping a customer's emotional or affectionate side, and thereby developing his relation with the brand. This aspect takes into account a customer's own perception i.e what he/she feels about the brand.
It conveys that customers get attached with their perceptible brand attributes and how those attributes affect their buying behavior. Such attributes can act as driving forces for a customer in forging brand loyalties.
In the given case, the beer brands showcase how people are happily enjoying (emotions) while consuming their brands at a party. Here the emotion of enjoyment is being tapped by the producers.
This may arouse an effect in a consumer and he may relate the brands to that emotion of enjoyment, which may drive his buying behavior towards a brand, depending upon how it affected his perception of the attributes, such a brand provides.
Answer:
When interest rate changes, it will cause a movement along the investment demand curve.
Explanation:
This is because the relation between interest rate and investment is similar to that between product and price (interest rate is price to purchase investment). The quantity of investment demanded is negatively related to the value of interest rate in the market. When the interest rate increases (price increases), the demanded quantity of investment decreases as they have to pay more for investment.
Answer:
The new required rate of return is 13.32%
Explanation:
The required rate of return is the minimum return that investors require for investing in a stock based on its risk. The required rate of return can be calculated using the CAPM model.
The formula for required rate of return (r) is:
r = rRF +Beta * rpM
Where,
- rRF is the risk free rate
- Beta is the stock's beta or measure of risk
- rpM is the market risk premium
The beta of the stock is:
11 = 5.5 + beta * 4.75
11 - 5.5 = beta * 4.75
5.5 / 4.75 = beta
beta = 1.15789
The new required rate of return will be:
r = 5.5 + 1.15789 * (4.75 + 2)
r = 13.315% rounded off to 13.32%
Answer: A. stay outta debt
Answer:
The Securities and Exchange Commission is a federal agency that regulates securities markets in the United States. The SEC is responsible for enforcing securities laws, regulating the securities markets and related entities and working to ensure investors are treated fairly.
The Answer is D.
