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pychu [463]
3 years ago
10

When producers of beer brands, such as Coors Light, Bud Light, and Miller Lite depict their brands being consumed in festive par

ty settings they are attempting to structure or manage the ________ level of brand.
Business
1 answer:
agasfer [191]3 years ago
4 0

Answer:

<u>Affective</u>

Explanation:

Affective level of branding relates to tapping a customer's emotional or affectionate side, and thereby developing his relation with the brand. This aspect takes into account a customer's own perception i.e what he/she feels about the brand.

It conveys that customers get attached with their perceptible brand attributes and how those attributes affect their buying behavior. Such attributes can act as driving forces for a customer in forging brand loyalties.  

In the given case, the beer brands showcase how people are happily enjoying (emotions) while consuming their brands at a party. Here the emotion of enjoyment is being tapped by the producers.

This may arouse an effect in a consumer and he may relate the brands to that emotion of enjoyment, which may drive his buying behavior towards a brand, depending upon how it affected his perception of the attributes, such a brand provides.

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A presentation in the sales process is designed to match the benefits of a product to the client's ______.
elixir [45]

Answer:

needs

Explanation:

7 0
1 year ago
Waterway Industries purchased a depreciable asset for $837300 on January 1, 2018. The estimated salvage value is $84000, and the
murzikaleks [220]

Answer:

$222,100

Explanation:

Cost = $837,300

Residual value = $84,000  

Useful life = 9 years  

Now,  

Annual straight line depreciation = \frac{Cost-Residual Value}{Useful life}  

Annual straight line depreciation = \frac{837,300 - 84,000}{9}  

Annual straight line depreciation = \frac{753,300}{9}  

Annual straight line depreciation = $83,700

Accumulated depreciation for three years i.e., 2018, 2019 and 2020 would be:

Accumulated depreciation = 3 × $83,700

Accumulated depreciation = $251,100

Book value (at the end of year 2020) = Cost - Accumulated depreciation  

Book value (at the end of year 2020) = $837,300 - $251,100

Book value (at the end of year 2020) = $586,200

Revised useful life = 5 years

No. years asset has been used = 3 years

Remaining useful life = 2 years

Revised salvage value = $142,000

Therefore, depreciation expense for the remaining three year would be:

Revised depreciation expense = \frac{Book value at the end of 2020 - Revised residual Value}{Remaining useful life}  

Revised depreciation expense = \frac{586,200 - 142,000}{2}  

Revised depreciation expense = \frac{444,200}{2}

Revised depreciation expense = $222,100

5 0
2 years ago
A senior licensed professional engineer with 30 years of experience in geotechnical engineering is placed in charge of a multidi
yKpoI14uk [10]
This arrangement is ethical as long as the engineer signs and seals each design segment only after it has been reviewed by an independent consulting engineer who specializes in the field which it pertains.<span> If what she was dealing is not her field of expertise, she needs to have the aid of independent engineer who can verify the work passed to her before she signs the design segment.</span>
5 0
3 years ago
Data-driven decision management is usually undertaken as a way to gain a competitive advantage. A study from the MIT Center for
Ganezh [65]

Answer:

  • 4%
  • 6%

Explanation:

Professors Andrew McAfee and Erik Brynjolfsson of the MIT Sloan School of Management performed a study that proved that corporations that used data driven decision management had a higher productivity (+4%) and higher profits (+6%). This study was made by the two professors and the MIT Center for Digital Business.

They were very clear in specifying that the success of data driven management is based upon the quality of the data gathered and the effectiveness of its interpretation. Not all data gathered is useful for every corporation, so it must be properly analyzed and interpreted.

5 0
2 years ago
Woodruff Inc. offers you a project that will pay you $17,000/year. If the cost of this project is $100,000, and the discount rat
otez555 [7]

Answer:

The length of time = 12 years

Explanation:

<em>The number of years the case would be determines the length time it takes the present value of  annuity of 17,000 to equate the initial cost </em>

Initial cost = A× (1- (1+r)^(-n)/r =

A- 17,000, r- 13%, n - ?

So we will need to work out the value of " n"

100,000 = 17,000 × 1- 1.13^(-n)/0.133

100,000/17,000 =1- 1.13^(-n)/0.13

5.88235 ×0.13 = 1- 1.13^(-n)

n = 12

The number of years is approximately 12 years

The length of time = 12 years

3 0
3 years ago
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