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olga55 [171]
3 years ago
9

Product placement (the use of branded products by characters in films and TV shows in return for a fee paid by the brand's owner

) is commonplace today. Several news agencies have done extensive reports on the common practice. How often have you seen a character drinking a brand of soda, going to shop at a named retail outlet, or using some branded electronics equipment? If you haven't noticed these ads, you are probably experiencing:
a.
defensive biases

b.
feedback variables

c.
differences in communication media

d.
perceptual filters

e.
communications deviations
Business
1 answer:
Galina-37 [17]3 years ago
7 0

Answer:

d. This is clearly a case of perceptual filters. There are many people in the theater watching a movie. Suppose a James Bond movie, shows James Bond using a Sony mobile hand set.

Explanation:

Audience in the theater, who wants to buy a new handset, will pay attention and notice the fact that James Bond is using a Sony hand set. But audiences, who do not need to buy a hand set will probably not notice the brand or the model. So, those who do not want to buy a new mobile set are using their perceptual filters by not noticing the brand.

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E Option is correct

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Dewayne is a test engineer for a video game company. What task might Dewayne perform as part of his job?
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Prepare an adjusted trial balance. If an amount
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Answer:

Recessive Interiors

1. Adjusted Trial Balance

As of January 31, 2019:

                                                  Debit        Credit

11 Cash                                     $13,100

13 Supplies                                 2,850

14 Prepaid Insurance                 4,350

16 Equipment                          113,000

17 Acc. Depreciation—Equipment            $17,250

18 Trucks                                 90,000

19 Accumulated Depreciation—Trucks      31,100

21 Accounts Payable                                    4,500

22 Wages Payable                                          900

31 Jeanne McQuay, Capital                     126,400

32 Jeanne McQuay, Drawing 3,000

41 Service Revenue                                 155,000

51 Wages Expense                72,900

52 Rent Expense                     7,600

53 Truck Expense                   5,350

54 Depreciation-Equipment   5,250

55  Supplies Expense             5,150

56 Depreciation-Trucks         4,000

57 Insurance Expense            3,150

59 Miscellaneous Expense    5,450

                                          $335,150   $335,150

2. Adjusting Journal Entries:

Debit 55 Supplies Expense $5,150

Credit 13 Supplies $5,150

To record the supplies expense for the period.

Debit 57 Insurance Expense $3,150

Credit 14 Prepaid Insurance $3,150

To record insurance expense that has expired.

Debit 54 Depreciation Expense - Equipment $5,250

Credit 17 Accumulated Depreciation-Equipment $5,250

To record depreciation expense for the period.

Debit 56 Depreciation Expense - Trucks $4,000

Credit 19 Accumulated Depreciation-Trucks $4,000

To record depreciation expense for the period.

Debit 51 Wages Expense $900

Debit 22 Wages Payable $900

To accrue unpaid wages expenses.

Explanation:

a) Data and Calculations:           Unadjusted     Adjustments     Adjusted

                                                  Debit   Credit    Debit  Credit   Debit  Credit

11 Cash                                     $13,100                                       $13,100

13 Supplies                                 8,000                           $5,150    2,850

14 Prepaid Insurance                 7,500                            3,150    4,350

16 Equipment                          113,000                                      113,000

17 Acc. Depreciation—Equipment         12,000             5,250             17,250

18 Trucks                                 90,000                                      90,000

19 Accumulated Depreciation—Trucks 27,100            4,000               31,100

21 Accounts Payable                               4,500                                     4,500

22 Wages Payable                                                          900                  900

31 Jeanne McQuay, Capital                126,400                                 126,400

32 Jeanne McQuay, Drawing 3,000                                         3,000

41 Service Revenue                            155,000                                   155,000

51 Wages Expense                72,000                     900           72,900

52 Rent Expense                     7,600                                         7,600

53 Truck Expense                   5,350                                        5,350

54 Depreciation Expense-Equipment              5,250              5,250

55  Supplies Expense                                        5,150              5,150

56 Depreciation-Trucks                                    4,000             4,000

57 Insurance Expense                                       3,150              3,150

59 Miscellaneous Expense    5,450                                       5,450

                                           325,000  325,000 18,450 18,450

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