Answer:
In the 21st century, winning hearts and minds is a huge challenge given the proliferation of fake news, Internet
hoaxes and trolls that make modern information sources less reliable, less credible and less trustworthy.
Educating people about how to navigate the dynamics of the information world is essential and involves
far more than our basic print literacy skills. Gone are the days when being ‘literate’ simply meant being
able to read and write. With the development of the digital world, multimodal literacy skills are needed to
comprehend the messages embedded in clever visual texts that include movement and sound. Think about
the power of the video advertisement compared to the print poster.
The expansion of the mass media from local newspapers and TV and radio networks into global broadcasting
corporations has led us to consider questions about who is controlling the media and whose values and
ideologies are promoted. Being able to ask and answer these questions means that you are media literate.
