Roger is conducting an educational event and has asked a couple of providers to be present at his booth. The hearing aid represe
ntative has general information on hearing loss, business cards and logo coffee mugs (worth $8). Has the hearing aid representative followed all required guidelines?
The hearing aid representative did not follow all the required guideline.
An event organized for Medicare beneficiaries may either be an educational event or a marketing/sales event.
An educational event involves programmes designed to get Medicare beneficiaries informed about health related developments.
During an educational event, sales and marketing activities are strictly prohibited.
The distribution of logo coffee mugs at an educational event depicts a sales / marketing agenda which is against the guideline of an educational event setup.
Hence, the hearing aid representative did not follow all required guideline.
