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ad-work [718]
3 years ago
13

Which secondary effect of advertising refers to a change in the customer's opinion of the product over a period of time? A. Soci

al impact B. Purchase replenishment C. Purchase reimbursement D. Carryover effect
Business
1 answer:
Luden [163]3 years ago
3 0

The Carryover Effect in Advertising is the rate at which the effectiveness of an advertising campaign diminishes over time

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