The answer is: a noun.
A noun is a word that names a particular thing or a set of things. Nouns are classified in many ways, but for clarity purposes, it can be said that the two more general forms of the noun are the proper noun (which refers to unique entities, like Europe or John) and the common noun (which refers to a class of entities, like neighborhood or country).
The answer is: "slogan" .
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"A <u> slogan </u> <span>is a catchy phrase or motto that expresses the purpose, goals, and characteristics of an organization or cause."
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Chapter 1 introduces narrator, Nick Carraway, and establishes context and setting of novel. Nick begins by explaining his situation. He had moved from the Midwest to West Egg, a town on Long Island, NY. The novel is set in years following WWI, and begins in 1922.