The tangent makes a right angle with the radius at the point of tangency. That means the Pythagorean theorem can be used to find the missing length.
?² +9² = 12²
?² = 225 -81 = 144
? = √144 = 12
The value of ? is 12.
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<em>Additional comment</em>
When you see a right triangle with the ratio of hypotenuse to leg of 15:9 = 5:3, you know immediately that it is a multiple of a 3:4:5 right triangle. Here, the scale factor is 3, so the missing side is 3×4 = 12.