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o-na [289]
3 years ago
13

Wrigley introduced a new flavor of Orbit brand sugar-free chewing gum, mint mojito, and its introductory price was low so that i

t quickly created loyal customers for the flavor. In this example, Wrigley used Group of answer choices skimming pricing. penetration pricing. price lining. odd-even pricing. loss-leader pricing.
Business
1 answer:
Julli [10]3 years ago
3 0

In this example, Wrigley used the Penetration pricing.

Penetration pricing is one of marketing strategy which aims to attract potential customers by offering lower price as its initial offering.

This pricing strategy helps a new product or service to penetrate the market and attract customers because of the low price offered.

In the question, the introductory price for chewing gum, mint mojito were set low and aims to attract new customers to the product.

In conclusion, Wrigley used the Penetration pricing to attract new customers.

Read more about this here

<em>brainly.com/question/3521758</em>

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Assume the following information:
omeli [17]

Answer:

Total product cost= $181,000

Explanation:

<u>The product cost is the sum of the direct material, direct labor, and manufacturing overhead:</u>

Direct materials $ 70,000

Direct labor $ 37,000

Variable manufacturing overhead $ 12,000

Fixed manufacturing overhead $ 25,000

Total manufacturing overhead $ 37,000

Total product cost= $181,000

7 0
3 years ago
Collaborative and co-operative approach among all the stake holders is important. This is a feature of the _______________ agile
andrezito [222]

Collaborative and co-operative approach among all the stake holders is important. This is a feature of the Dynamic system development method of  agile methodology.

<h3>What is collaborative approach?</h3>

A collaborative  learning approach  can be described as one which involves the operation of the activities or  tasks together within a  group or organization so as to make sure  that everyone participates.

It should be noted that Collaborative and co-operative approach among all the stake holders is important because it help them to work , hand in hand for the progress of the organization.

Find out more on the Dynamic system at brainly.com/question/16797306

#SPJ1

5 0
2 years ago
The Taylor rule specifies how policymakers should set the federal funds rate target. Suppose that U.S. real GDP rises 1% above p
VladimirAG [237]

Answer:

FED raise the federal funds rate target by 0.5%

FED raise the federal fund rate target by 2%

Explanation:

Taylor Rule states that Federal Funds should raise rates when inflation rises. When Gross domestic products growth of a country is high and above potential level then FED should raise rates. When inflation rises by 1% above target level then federal funds should raise FED by 2%.

6 0
3 years ago
SBD Phone Company sells its waterproof phone case for $90 per unit. Fixed costs total $162,000, and variable costs are $36 per u
tigry1 [53]

Answer:

6,704 units

Explanation:

The computation of the number of units sold is shown below:

= (Fixed expenses + target profit) ÷ (Contribution margin per unit)  

where,  

Contribution margin per unit = Selling price per unit - Variable expense per unit  

= $90 per unit - $36 per unit

= $54 per unit

So, the number of units sold is

= ($162,000 + $200,000) ÷ ($54 per unit)

= 6,704 units

4 0
3 years ago
n a perfectly competitive market, the long-run market supply curve tends to be horizontal or nearly so (very price sensitive). W
ehidna [41]

Answer:

In the long run, the market will supply any amount of the good at the price where P = min. ATC.

Explanation:

Both supply and demand are more elastic in the long run than the short run, which corresponds to a leveling out of the supply and demand curves.

3 0
2 years ago
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