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slavikrds [6]
2 years ago
14

The ability to offer individually tailored products or services using the same production resources as bulk production is known

as: A. mass marketing. B. micromarketing. C. micro customization. D. niche customization. E. mass customization.
Business
1 answer:
Bumek [7]2 years ago
4 0

Answer:

<em><u>E.</u></em><em><u> </u></em><em><u>mass </u></em><em><u>customization</u></em>

Explanation:

<em>Mass </em><em>customization </em><em>is </em><em>the </em><em>process </em><em>that </em><em>allows </em><em>a </em><em>c</em><em>ustomer </em><em>to </em><em>personalize </em><em>certain</em><em> </em><em>features</em><em> </em><em>of </em><em>a </em><em>product</em><em> </em><em>while </em><em>still</em><em> </em><em>keeping</em><em> </em><em>cost</em><em>s</em><em> </em><em>at </em><em>or</em><em> </em><em>near</em><em> </em><em>mass </em><em>production</em><em> </em><em>prices.</em>

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