Answer:
Idea generation
Explanation:
Based on the information provided within the question it seems that the phase that is being described is the Idea generation. This phase refers to the process creating new approaches for finding solutions to existing problems or creating new ideas/products. This phase requires a lot of research, input, and data analysis from many sources in order to generate the best ideas that will make the help the company succeed.
Capico will need credit for Research and development as it should research on the new drug and also study about its competitors
Answer:
the current total contribution margin = 100 x 60% x ($80 - $20) = $3,600 per day
scenario 1: $10 discount
$3,600 = 100 x ?% x ($70 - $20)
$3,600 = $5,000 x ?%
$3,600 / $5,000 = ?%
occupancy rate = 72%
scenario 2: 10% discount
$3,600 = 100 x ?% x ($72 - $20)
$3,600 = $5,200 x ?%
$3,600 / $5,200 = ?%
occupancy rate = 69.23%