Answer:
b)Horizontal diversification
Explanation:
Horizontal diversification is defined as the process by which a business starts providing a product that is unrelated to its previous products supplied.
However the market is a similar one.
In the given scenario Marble Cakes, Inc. has set up business in three other states with additional menu options of cupcakes, donuts, and coffees to generate new customers.
The new set of products are completely different from the one initially supplied, but sales is in similar market as before.
Answer:
Adaptation of industrial products is the correct answer.
Explanation:
Answer:
False
Explanation:
A customer relationship management(CRM) system is a technology that a company applies to help manage its customer interactions. The system provides a platform for a business to nurture and cultivate customer relationships. CRM enables a business to organize customer information and streamline its processes.
The traditional applications of CRM systems were in sales, marketing, and customer management. Modern CRM systems have evolved to play a more critical role in almost all departments in a business.
Answer:
Financial planning is a step-by-step approach to meet one's life goals. A financial plan acts as a guide as you go through life's journey. Essentially, it helps you be in control of your income, expenses and investments such that you can manage your money and achieve your goals.