An investment firm provides its customers mobile applications that significantly simplify traditional investing activities. For

Question

2 years ago

9

An investment firm provides its customers mobile applications that significantly simplify traditional investing activities. For

example, a customer can purchase a stock by utilizing their phone or tablet. This unique service demonstrates the firmâ€™s desire to practice which of Porterâ€™s strategies?

Business

1 answer:

Lunna [17] · Answer 1 · 2023-02-07T08:27:02+03:00

The Differentiation strategy is used by the investment firm in standing out in the industry.

<h3>What is Michael Porter strategy? </h3>

A strategy is defined by Porter as a competitive position that is deliberately chosen as a different set of activities to deliver a unique mix of value.

The Generic Strategies model of Michael Porter includes:

Cost Leadership
Differentiation
Focus.

These strategy are important because they provide an options for organizations to gain competitive advantage.

In conclusion, the Differentiation strategy is used by the investment firm in standing out in the industry.