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Setler [38]
1 year ago
8

Elle wants to understand how much, on average, her ads cost her per click. Which metric would best help her understand this

Business
1 answer:
liq [111]1 year ago
7 0

To find out how much, on average, her ads cost her per click, Elle could use the cost-per-click (CPC) metric.

<h3 /><h3>How to calculate the CPC of an ad?</h3>

You must divide the total spent for an ad by the total number of clicks received. The CPC will be effective if it is aligned with the goals determined by the Return on Investment (ROI) forecast by the company.

Therefore, metrics in digital marketing ads help companies analyze the reach and effectiveness of their ads, increasing control and management.

Find out more about digital marketing here:

brainly.com/question/8367090

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Which term describes a category of attacks that generally are conducted over short periods of time (lasting at most a few months
Advocard [28]

Complete Question:

Which term describes a category of attacks that generally are conducted over short periods of time (lasting at most a few months), involve a smaller number of individuals, have little financial backing, and are accomplished by insiders or outsiders who do not seek collusion with insiders?

Group of answer choices.

A. Critical infrastructure category

B. Unstructured threat category

C. Highly structured threat category

D. Structured threat category

Answer:

B. Unstructured threat category.

Explanation:

An unstructured threat category is a term which describes a category of attacks that generally are conducted over short periods of time (lasting at most a few months), involve a smaller number of individuals, have little financial backing, and are accomplished by insiders or outsiders who do not seek collusion with insiders.

3 0
3 years ago
An employee has a claim on the cash flows of Martin’s Machines. This claim is defined as a claim by one of the firm's:
noname [10]

Answer:

Stakeholder

Explanation:

The stakeholders are the people and group that has an interest in the company and it directly gains or suffered from the actions that are taken by the company

It involves various persons like employees, suppliers, investors, customers, government, unions, etc

Here in the given situation, the employee has a claim on the cash flows so this represents the stakeholder

5 0
2 years ago
Henderson's is an all-equity firm that has 135,000 shares of stock outstanding. Neal, the financial vice-president, is consideri
Volgvan

Answer:

The value of the firm is $1,485,000

Explanation:

For computing the value of the firm, first, we have to compute the price per share which equals to

= Borrowed amount ÷ repurchase shares

= $220,000 ÷ 20,000

= $11 per share

Now, the value of the firm should be computed. The formula is used which is shown below:

= Price per share × Number of outstanding shares

= $11 × 135,000 shares

= $1,485,000

Hence, the value of the firm is $1,485,000

4 0
2 years ago
If the company were to issue an annual zero-coupon bond with a maturity of 2 years and par value of $1,000, what would be the ar
Contact [7]

Answer:

Note: <em>The complete question is attached as picture below</em>

1a. The one year spot rate can be calculated using the one year zero bond.

PV * (1 + S1) = FV

1 + S1 = 1000 / 900

S1 = 1.1111 - 1

S1 = 0.1111  

S1 = 11.11%

1b. PV of the 2 year bond = $950

Annual coupon = 1000 * 5% = $50

950 = 50 / (1 + S1) + (50 + 1000) / (1 + S2)^2

950 = 50 / 1.1111 + 1,050 / (1 + S2)^2

1,050/ (1 + S2)^2 = 950 - 45 = 905

(1 + S2)^2 = 1050 / 905

1 + S2 = 1.160221/2

S2 = 7.714%

1c. Price of the 2 year zero bond = 1,000 / (1 + 0.07714)^2

Price of the 2 year zero bond = 1,000 / 1.1602

Price of the 2 year zero bond = 861.9203586

Price of the 2 year zero bond = $861.92

3 0
2 years ago
A notice is published stating that RMO 5% convertible preferred stock will be called at $60 per share. The preferred is converti
dybincka [34]

Answer: d. A price near $60

Explanation:

The Preferred Stock was selling at $56 then a notice was circulated that RMO would be calling the stock at a price of $60.

This $60 is more than the current $56 and so this will need to reflect in the price of the stock. The adjustment will cause the Preferred stock to start trading near $60 as traders will seek to take advantage of the impending call by buying at a lower price and thus making a bit of profit when the stock is called at $60. The market will adjust to this because the Preferred stock will be perceived as undervalued. A price closer to the Call price will therefore become the new price to properly value the stock.

6 0
3 years ago
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