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IgorLugansk [536]
2 years ago
13

Extra Sandwiches, a sandwich chain, experiments with offering a free bag of chips with its sandwiches in the South to try out it

s marketing strategy before adjusting its operations nationwide. Thus, this sandwich chain is in the ________ stage of the product development process.
Business
1 answer:
Aleksandr [31]2 years ago
5 0

If  a sandwich chain, experiments with offering a free bag of chips with its sandwiches. This sandwich chain is in the <u>test marketing</u> stage.

<h3>What is test marketing?</h3>

Test marketing stage can be defined as the stage that is use to know how good or how bad a product is based on the response of the consumer that have use or tasted a product or based on the feedback received.

Most companies tend to make use of test marketing  create product awareness or to build brand awareness and to know the reaction of potential customers.

Therefore This sandwich chain is in the <u>test marketing</u> stage.

Learn more about test marketing here:brainly.com/question/9314688

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