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Vitek1552 [10]
2 years ago
12

A manager feels confident that earnings will increase in the next few months and therefore believes it will benefit himself, his

branch, his employees, and his shareholders to exaggerate current earnings just a little. This decision
Business
1 answer:
labwork [276]2 years ago
4 0

The decision of the manager has serious long-term consequences for the firm and does not align with a conscious marketing approach.

<h3>What is a conscious marketing approach?</h3>

A conscious marketing approach is adopted by firm with fairness and honesty over a long-term to ensure safety of shareholders funds, retained earning etc.

However, as he thinks about exaggerating the current earnings just a little, this will have serious long-term consequences for the firm.

Read more about marketing approach

<em>brainly.com/question/25640993</em>

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AK Inc. is paying 5% coupon rate for its bondholders over the next 8 years. Your required rate of return is 7 percent, how much
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3 years ago
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Year    Description          Cash flow           Present [email protected]%

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8 0
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