Question

Public relations (PR) refers to communications that a tourism organisation carries out to improve or maintain favourable relations with other organisations and individuals. Furthermore, PR is concerned with everything that contributes to an organisation's public image We live in unprecedented and the tourism fratemity is a very reactionary and equally sensitive. Qatar is about to host the Federation of International Football Association (FIFA) Soccer World Cup (SWC) between 21 Noy - 18 Dec 2022 It needs to be borne in mind that FIFA SWC falls under the category of a mega- event Do you think Qatar the host nation of this upcoming mega event is doing enough ( from a PR perspective) to attract more tourists across the globe?​

Answer 1

No, Qatar is not doing the right thing in terms of public relations to publicize the soccer World Cup that it will organize in 2022.

This as it has not given a correct promotion of the event, nor has it sought to attract the public in relation to its additional attractions as a country, nor has it sought to connect with the eventual participating nations to carry out cultural exchanges, nor has it tried to attract other nations to the knowledge of their culture.

In short, Qatar, up to now, has limited itself to being a mere builder of sports facilities, without committing itself to properly promoting the event.

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