Answer:
So markup percentage will be 8 % on total unit cost
Explanation:
We have given that cost base per unit including selling and administrative expenses is $60
per unit cost of selling and and administrative expenses is $15
The company desired ROI per unit is $6
We have to calculate the markup percentage on total unit cost
Markup percentage on total unit cost is given by '
markup percentage = 
So markup percentage will be 8 % on total unit cost
Answer:
Quality is the perhaps the most desired thing in a good or service, however, sometimes, as customers, we have to compromise on quality for a cheaper price.
Personally, I look for quality when I buy a laptop. I have had four laptos in my life. Two of those laptops were HP, and the two other were Lenovo.
I had a good experience with my first HP laptop, so I bought another one years later. That second HP had many technical issues only a few months after the purchase, and a year later I ended up buyina new Lenovo laptop.
That first Lenovo lasted for over 4 years until I replaced it for a new one.
In this case, the lack of quality I have personally experienced with HP has made me ditch the brand altogether.
Answer:
Customer Type Segmentation
Explanation:
Customer Type Segmentation is a process where a company analyzes and divides its customer base into groups following a common factor between then. For example, it could be age, residence place, monthly income, etc. In this case, Zappos is dividing its customer base into groups based on what kind of business they are in. That offers a variety of benefits, such as targeted ads, better retention strategies or a superior and personalized customer experience.
Answer:
I (allowed) and IV (not considered soft dollar compensation)
Explanation:
Soft dollar compensation refers to payments made to brokerage firms or agents as commission revenue. They differ from hard dollar compensation because hard dollars are payments that were agreed upon before an investor started working with the broker, while soft dollars are based upon variable commissions.
Answer:
Shopping and convenience
Explanation:
Pat shopped at Target for new summer shorts. After trying on three different brands and price comparing, he decided to buy the Dockers shorts. While heading to the checkout stand, he spotted earphones hanging on the endcap of the electronics area. Remembering he needed new earbuds for his iPod, he grabbed a set and paid for it all at the checkout counter. What types of product categories did Pat experience in this shopping trip
Pat experience shopping and convenience product categories; the dockers shorts is the shopping product while the ear phone is the convenience product.
Shopping products are types of products categories in which a consumer takes his or her time to deliberate, research, compared on a product before they decided to buy the said product while convenience product is one that required no deliberation, the are usually routine products.
