Answer:
In the 1950s and 1960s, young Americans had more disposable income and enjoyed greater material comfort than their forebears, which allowed them to devote more time and money to leisure activities and the consumption of popular culture.
Rock and roll, a new style of music which drew inspiration from African American blues music, embraced themes popular among teenagers, such as young love and rebellion against authority.
In the 1950s, the relatively new technology of television began to compete with motion pictures as a major form of popular entertainment.
The postwar boom and popular culture
In the aftermath of World War II, the United States emerged as the world's leading industrial power. Generous government support for education and home loans coupled with a booming economy meant that Americans in the postwar era had more discretionary income than ever before.
In the 1950s and 1960s, the bumper crop of children born after World War II, known collectively as the baby boomers, grew into teenagers and young adults. As the largest single generation up until that point in American history, the baby boomers had a tremendous effect on popular culture thanks to their sheer numbers. Starting as early as the 1940s, savvy marketers identified the baby boomers as a target demographic and marketed products and entertainment geared to their needs and interests.
The baby boomers developed a greater generational consciousness than previous generations. They sought to define and redefine their identities in numerous ways. The music of the day, especially rock and roll, reflected their desire to rebel against adult authority. Other forms of 1950s popular culture, such as movies and television, sought to entertain, while reinforcing values such as religious faith, patriotism, and conformity to societal norms.
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