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Contact [7]
2 years ago
8

Question 5 – Identify each of the consumer research methods. What are they? What can they tell you?

Health
1 answer:
zavuch27 [327]2 years ago
4 0

The identification of the consumer research methods are:

  • Mail questionnaires- Quantitative consumer research
  • Consumer panels- Qualitative consumer research
  • Focus groups- Qualitative consumer research
  • Consumer surveys- Qualitative consumer research

<h3>What is a Consumer Research Method?</h3>

This refers to the market research that is done in order to study the purchase behavior of a target customer(s).

Hence, we can see that the other answers are:

  • Consumer interviews- Qualitative consumer research
  • Phone surveys and telephone polls- Quantitative consumer research
  • Product registration and warranty cards-Quantitative consumer research
  • Consumer Observation- Qualitative consumer research
  • Scanner data and automatic records- Quantitative consumer research
  • Shopping records-Quantitative consumer research
  • Bar code data-Quantitative consumer research
  • RFID- Quantitative consumer research
  • Online research methods-Qualitative consumer research

Read more about consumer research methods here:

brainly.com/question/20520568

#SPJ1

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