According to elm more long-lasting changes in audience perspectives occur if listeners process the speech message "centrally."
<h3>What is ELM?</h3>
ELM stands for elaboration likelihood model.
The dual process theory known as the elaboration likelihood model (ELM) of persuasion describes how attitudes change. Richard E. Petty and John Cacioppo created the ELM in 1980. The model seeks to clarify various methods of processing stimuli, their uses, and the effects they have on attitude change. The center route and the periphery route are the two main paths for persuasion suggested by the ELM.
The genuine qualities of the data offered in favor of an argument will probably be carefully and thoughtfully considered by a person under the central pathway, leading to persuasion. The central route requires a high degree of message elaboration in which the person receiving the message generates a significant amount of cognition about the arguments. The effects of changing one's attitude will be reasonably long-lasting, resilient, and behavior-predictive.
On the other hand, under the peripheral approach, persuasion happens when someone associates with favorable or unfavorable cues in the stimulus or makes a straightforward assumption about the merits of the stance that is being promoted. The cues that the person receives via the peripheral channel are typically unrelated to the stimuli' logical quality. These indications will be related to things like the message's production value, the message's sources' attractiveness or legitimacy, or both. The chance of elaboration will depend on a person's drive and capacity to assess the argument being made.
To learn more about elaboration likelihood model (ELM) with the help of given link:
brainly.com/question/15827409
#SPJ4
Im going to take a while guess because there’s no attachment
The normal two languages a person would take is Spanish and French. So that’s my guess of what your answer could be.
Answer:
False
Explanation:
" A generation ago, no one even considered adding a postscript, or P.S., to a business letter. In business correspondence, if the writer thought to add something else, he would go back and add it into the body of the letter, rewriting as necessary. Today, a P.S. is often purposely added to business letters, and the use of a P.S. in formal emails and direct mail adds a personal touch or calls attention to an idea and prompts the reader to take action.
Follow a Format for a P.S. in a Letter
A P.S. always goes at the end of the letter, after the closing, signature and title of the letter writer and the name of the company (unless the letter will be printed on letterhead)."
<em>Taken </em><em>from </em><em>Business</em><em>I</em><em>nsider</em><em>.</em><em>c</em><em>o</em><em>m</em>
Dogma is wayy more flexible