Question

Maintaining a(n) _______ approach to all phases of the speech preparation process will help you prepare a presentation that is meaningful to your audience.

Answer 1

Correct approach:

Maintaining an audience-centered approach to all phases of the speech preparation process will help you prepare a presentation that is meaningful to your audience.

More about the approach:

In an audience-centered approach, the speech is prepared with a focus on the audience rather than the message or speaker. Here, the speaker analyzes the audience well in advance in order to convey the content as per their expectations. It makes the communication effective as the speaker can tailor messages according to the needs of the listener. Hence, the speech will become meaningful for the audience or listener.  The various approaches to audience analysis are demographic, situation analyses, and psychographic.

Learn more about the audience-centered approach here:

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