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34kurt
2 years ago
8

_______ is a system for gathering information from respondents by continuously monitoring the advertising, promotion, and pricin

g they are exposed to and the things they buy. Question 1 options: Online research communities An online focus group Scanner-based research A web survey system
Business
1 answer:
NeTakaya2 years ago
3 0

Scanner-based research is a system for gathering information from a single group of respondents by continuously monitoring the advertising, promotion, and pricing they re exposed to and the things they buy.

  • scanner-based investigation.
  • A method of acquiring data from a single group of respondents by tracking the products they purchase and the advertising, promotions, and prices they are exposed to.
  • The information that shops record when customers make purchases is known as scanner data.
  • They consist of the number of items sold and the sales price for each item purchased on a particular day in a store.

What is scanner data used for?

  • For a specific time period, typically a week or a month, scanner data sets contain product quantities sold and money collected by the store for these products.
  • NSOs can use this data to determine a product's price by dividing its revenue by the number of units it has sold.

Learn more about Scanner-based research brainly.com/question/15032757

#SPJ4

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