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Lemur [1.5K]
1 year ago
13

Southwest Airlines offers vacation packages that include airfare, car rental, and lodging. Southwest is using a(n) ________ pric

ing strategy.
Business
1 answer:
vredina [299]1 year ago
4 0

Southwest Airlines offers vacation packages that include airfare, car rental, and lodging. Southwest is using a(n) <u>bundle </u>pricing strategy.

What is bundle pricing ?

A pricing strategy in which managers offer multiple products or services as a single package ("bundle") is called bundle pricing.

Motivation of bundle pricing:

Particularly useful if your customers' demand is highly variable but price discrimination is impractical.

When consumers' price sensitivity of demand varies widely and market conditions make price discrimination difficult

If customers have diverse tastes, it can increase the seller's profit.

It is a method of simulating perfect price discrimination when perfect price discrimination is not possible or when charging multiple prices for the same product is illegal.

Types:

Simple Bundling: When managers offer multiple products or services in a single package so that customers do not have the option of purchasing package components separately

Mixed Bundling: Allows customers to purchase package components as a whole or separately.

Learn more about bundle pricing here: brainly.com/question/23175408

#SPJ4

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Gems Corp. is a leading jewelry brand that finds it hard to make as much profit as its competitors. In order to overcome this, t
Leni [432]

Answer: B - Internal Analysis

Explanation: Internal Analysis involves a company looking inwards to determine it's competencies, strength, weakness and advantages. Internal anaylsis usually incorporates a SWOT analysis.

A SWOT analysis is the analysis of the strength, weakness, opportunities and threats of the organisation.

An external analysis involves analysing the market place and economy to identify trends and put measures in place to take advantage of current trends to ensure profit maximization.

Competitior anaylsis involves analysising the competitions of an organisation to identify threats and opportunities so as to maximaise profit

Client advantage can arise from building a loyal customer base that always patronise the business or having a company been one of the few producers of a product.

In the case of Gems Corps, they looked inwards and made improvements to how the company is run.

Therefore,Gems Corps made use of Internal Analysis.

I hope my answer helps.

Goodluck

4 0
3 years ago
A company received a bank statement showing a balance of $78,000. Reconciling items included outstanding checks of $2,400 and a
Kisachek [45]

Answer:

Adjusted Bank Balance = $85,000

Explanation:

Adjustment of bank balance is a bank reconciliation procedure, that is used to match the amount in the bank statement with the amount in the company's balance sheet.

To adjust the bank balance, particulars that need to be subtracted or added to the bank statement balance has to be identified and treated accordingly.

For this example, the adjusted balance is calculated thus:

Adjusted bank balance = (Bank statement balance) - (outstanding checks) +(deposit in transit)

Adjusted Bank Balance = 78,000 - 2,400 + 9,400 = $85,000

Note:

outstanding checks are subtracted because they are payments to be made made by the company, representing a liability to the company (payer)

deposit in transit is an income to the company that has not been credited yet, but that will be credited.

3 0
3 years ago
Assume that the cost of aluminum used by​ soft-drink companies increases. Indicate which of the following statements describing
spayn [35]

Answer:

a. false

b. true

c. true

d. false

Explanation:

a. The first statement is false as the demand for the soft drink do not declines

b. The second statement is true as the quantity demanded decreased

c The third statement is true as the supplied decreased

d. The fouth statement is false as the quantity suppied do not decline

Therefore the option b and C are correct and option A and D are incorrect

5 0
3 years ago
False Value Hardware began 2016 with a credit balance of $32,000 in the allowance for sales returns account. Sales and cash coll
gayaneshka [121]

Answer:

$607,000

Explanation:

False Value Hardware began 2016 with a credit balance of $32,000 in the allowance for sales returns account.

Sales and cash collections from customers during the year were $650,000 and $610,000, respectively.

False Value estimates that 6% of all sales will be returned.

During 2016, customers returned merchandise for credit of $28,000 to their accounts.

False Value's 2016 income statement would report net sales of:  

The closing balance in the allowance for sales returns account will be: 32,000 opening balance + 6% 0f 650,000 - sales returns within the year of 28,000 = $43,000

Hence Net Sales will be 650,000 - 43,000 = $607,000

5 0
3 years ago
How to make a promotional mix for a company
kondor19780726 [428]
Establishing the promotional mix that's right for your company involves seven steps:
Determine Your Target Market. ...

Determine Your Objectives. ...

Design Your Message. ...

Select Your Promotional Channels. ...

Determine Your Budget. ...

Determine Your Promotional Mix. ...

Measure the Results of the implemented program and Adjust as needed.
3 0
3 years ago
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