All categories

1 year ago

The integrated marketing communications process refers to which of the six ps in the marketing mix?

Business

1 answer:

marissa [1.9K]1 year ago

5 0

The answer is promotion.

The four main components of a marketing strategy are product, pricing, location, and promotion, often referred to as the marketing mix or the four P's of marketing. The following four elements of the marketing mix can help a company increase the likelihood that a product will be seen and purchased by customers:

Product; The item or service being offered must meet the needs or wants of the customer.

Price: An item should be offered for sale at a price that is appropriate for consumer expectations, neither too high or too cheap.

Promotion: The public needs to be informed about the product and the features it has to understand how it fills to their needs or the desires.

Place : The location where the product can be purchased is crucial for optimizing the sales.

Therefore, the answer is promotion.

To know more about marketing mix click here:

brainly.com/question/859394

#SPJ4

You might be interested in

Alex, brad, and carl are partners. the profit and rule sharing rule between them is 4:3:3 in the alphabetical order. the partner

goblinko [34]

If i understand your question properly, you want to determine how much each partner wiil have based on the sharing ratio.

Answer:

Alex- $40,000

Brad- $30,000

Carl- $30,000

Explanation:

For a net loss of $100,000 shared between partners in the ratio 4:3:3, the value of each partner's ratio can be calculated as seen below.

Step 1: Add the ratios

i.e; 4 + 3 + 3 = 10

Step 2: Calculate the value of each ratio in $100,000 using te formula

(ratio value ÷ total ratio) × $100,000

For Alex, we have

(4 ÷ 10) × $100,000

= 0.4 × $100,000

= $40,000

For Brad, we have

(3 ÷ 10) × $100,000

= 0.3 × $100,000

= $30,000

For Carl, we have

(3 ÷ 10) × $100,000

= 0.3 × $100,000

= $30,000

N.B: To confirm if the value of each ratio is correct, you can add up the values to see if it makes $100,000. If it doesn't, then the calculatio is wrong.

Adding the value of the ratios, we have $40,000 + $30,000 + $30,000 = $100,000.

i hope this helps

6 0

3 years ago

Coca-Cola spent $102 million through The Coca-Cola Campaign focusing on water stewardship, healthy and active lifestyles, commun

dem82 [27]

Answer:

True

Explanation:

The efforts made by company to contribute towards sustainable development and improvement of society is called Corporate Social Responsibility(CSR).

By practising social responsibility it tries to be conscious of the social, economic and environmental impact it is having on the society. If a company is engaged in CSR, it means that a company is making positive contribution to environment and society. Philanthropy is one way in which company indulges in CSR. It is helpful for both the corporation and the employees. It helps the company to form stronger bond with employees and boosts their morale.

7 0

3 years ago

When several systems operate in parallel, total system capacity is the largest value of the individual system capacities. a. Tru

Fed [463]

Answer:

b. False

Explanation:

It is the opposite, when several systems operate in parallel, total system capacity is the lowest value of the individual system capacities.

For e.g., sectors A, B and C operate in parallel. Sector A can handle 100 units per hour, sector B can handle 150 units per hour and sector C can handle 75 units per hour. The system's capacity is 75 units per hour. If you want to operate at 100 units per hour, a queue will in sector C.

6 0

3 years ago

Loughry Catering uses two measures of activity, jobs and meals, in the cost formulas in its budgets and performance reports. The

Andreyy89

Answer:

The correct option is D. $7,124

Explanation:

To compute the catering supplies amount, the following items need to be considered. along with this, the computation is also shown:

= Catering supplies + Job cost + meal cost

where,

Catering supplies are $530 per month

Job cost = Per job cost × expected number of jobs

= $114 × 25 jobs

= $2,850

Meal cost = Per meal cost × expected number of meals

= $16 × 234 meals

= $3,744

Now put these values to the above formula

So, the answer would be equal to

= $530 + $2,850 + $3,744

= $7,124

The actual activity is not consider. Thus, it is ignored.

Hence, The catering supplies in the flexible budget for October would be closest to $7,124

Therefore, the correct option is D. $7,124

5 0

3 years ago

Journalize the entries to correct the following errors:

Rzqust [24]

Answer:

A. Dr Accounts Receivable for $569

Cr Supplies $569

Dr Supplies $108

Cr Accounts payable $108

B. Dr Cash $8820

Cr Fees earned $8820

Explanation:

Preparation of the entry to correct the following errors:

A. Dr Accounts Receivable for $569

Cr Supplies $569

Dr Supplies $108

Cr Accounts payable $108

B. Dr Cash $8820

Cr Fees earned $8820

($4410+$4410)

6 0

2 years ago